A film worth the buzz.

When AFFIRM Films asked us to help launch A Beautiful Day in the Neighborhood, starring Tom Hanks as America’s favorite neighbor, we didn’t just craft messaging—we layered into a movement.

From the first trailer drop to the final Thanksgiving weekend push, Clover & Bee shaped the faith communications ecosystem: email, web, social, influencers, print, partners, and everything in between.

The result?

Millions reached. Millions moved. And one very cozy red sweater reintroduced to the world.

Our Role

Brand Voice Keeper. Content Architect. Cardigan-Evangelist.

A story worth the trolley theatre ticket.

What We Delivered:

  • A cohesive brand voice that flowed through all e-blasts, web pages, partner materials, and social channels

  • Seven official studio e-blasts + five partner-specific campaigns

  • Custom landing page and full resource site copy

  • Social media memes, captions, and content calendars

  • Discussion guides, brochures, postcards, and event materials

  • Influencer screening scripts + audience follow-up copy

  • Endorsement curation from key faith and family voices

  • The Heart of the Story featurette script & strategy (6.6M+ views)

Basically: if it had words on it, we touched it.